The Sosta
Mangiamo, Baby.
The Sosta, meaning “break” in Italian, plays on the idea of a well-deserved break, as well as breaking bread over a great meal. Open seven days a week featuring an all-day menu and weekend brunch, The Sosta offers guests the opportunity to enjoy fresh, authentic Italian dishes, including a focus on signature, house-made pastas and sauces, chef-crafted salads, fresh-baked focaccia sandwiches, antipasti boards, daily soups, specially-curated house wines and beers on tap, fresh-baked cookies and locally sourced gelato from Fresco Gelateria in the East Village.
What we did
- Brand Strategy & Positioning
- Naming
- Brand Identity
- Verbal Identity & Voice
- Packaging & Merchandise Design
- Environmental & Signage Design
- Digital & Web Experience
- Marketing & Campaigns
- Art Direction, Photography & Video












