Where fashion meets technology.


Meet Pictofit — your virtual fitting room app.
Try on looks in the palm of your hand. See how your favorite clothes and brands look on you. Create new outfits, share and shop. #tryoneverything

Branding, Identity, Strategy, Messaging, Digital

Experience AR in a playful and community-driven way.

Interface design and prototyping.

Stefan Hauswiesner


"We’ve been working with Paperwhite Studio right from the start. Getting design and branding advice early in the project turned out to be particularly useful. We worked closely with Devika and her team and ultimately succeeded in creating an app that wraps advanced algorithms in a beautiful and approachable design. Paperwhite Studio also helped us to create and develop a brand around the app that we love."